Latest Publications
Magen, C., & Avidar, R. (2019). Introducing the Strata approach to dialogue analysis (SADA): The case of political NGOs in IsraelJournal of Public Relations Research 31(3-4), 97-117.

Elishar-Malka, V., Ariel, Y. and Avidar, R. (2019). A story of love and hate: Smartphones in students’ lives. In J. Schulz, L. Robinson, A. Khilnani, J. Baldwin, H. Pait, A. Williams, J. Davis, and G. Ignatow Eds.) Mediated Millennials (Studies in Media and Communications, Vol. 19) (pp.33-50). Emerald Publishing Limited.

Avidar, R. (2018). Engagement, interactivity, and diffusion of Innovations: The case of social businesses. In K. Johnston, and M. Taylor (Eds.). Handbook of Communication Engagement (pp. 505-514). New Jersey: Wiley.